Rhode Island College

2018-2019 Catalog


Marketing B.S.


Learning Goals

Writing in the Discipline

Department of Management and Marketing

Department Chair:
Constance Milbourn

Marketing Program Faculty: Professor Ramocki; Associate Professors Blanchette, Milbourne

Students must consult with their assigned advisor before they will be able to register for courses. A graded writing assignment is required in every course.

Note: MKT 491 Independent Study I and MKT 492 Independent Study II are available for those seeking departmental honors, with consent of instructor, department chair and dean.

Course Requirements

Courses

CourseTitleCreditsOffered
ACCT 201Principles of Accounting I: Financial

3

Fall, Spring, Summer.
ACCT 202Principles of Accounting II: Managerial

3

Fall, Spring, Summer.
CIS 252Introduction to Information Systems

4

Fall, Spring, Summer
ECON 214Principles of Microeconomics

3

Fall, Spring, Summer.
ECON 215Principles of Macroeconomics

3

Fall, Spring, Summer.
FIN 301Financial Management

4

Fall, Spring, Summer.
MGT 249Business Statistics II

3

Fall, Spring, Summer.
MGT 201Foundations of Management

3

Fall, Spring, Summer.
MGT 322Organizational Behavior

3

Fall, Spring, Summer.
MGT 341Business, Government, and Society

3

Fall, Spring, Summer.
MGT 348Operations Management

3

Fall, Spring, Summer.
MGT 461Seminar in Strategic Management

3

Fall, Spring.
MKT 201Introduction to Marketing

3

Fall, Spring, Summer.
MKT 215Marketing Creativity

3

Fall, Spring.
MKT 333Market Research

3

Fall, Spring.
MKT 334Consumer Behavior

3

Fall, Spring.
MKT 462Strategic Marketing Management

3

Spring, Fall.
THREE ADDITIONAL COURSES in marketing at the 300-level or above.

9

Cognates

CourseTitleCreditsOffered
MATH 177Quantitative Business Analysis I

4

Fall, Spring, Summer.
MATH 248Business Statistics I

4

Fall, Spring, Summer.

Note: MATH 177: Fulfills the Mathematics category of General Education.

Note: MATH 248: Fulfills the Advanced Quantitative Scientific Reasoning category of General Education.

Total Credit Hours: 70