Rhode Island College

2020-2021 Catalog


Marketing B.S.


Department of Management and Marketing

Department Chair:
Constance Milbourne

Marketing Program Faculty: Professor Ramocki; Associate Professors Blanchette, Milbourne

Students must consult with their assigned advisor before they will be able to register for courses. A graded writing assignment is required in every course.

Note: MKT 491 Independent Study I and MKT 492 Independent Study II are available for those seeking departmental honors, with consent of instructor, department chair and dean.

Course Requirements

Courses

CourseTitleCreditsOffered
ACCT 201Principles of Accounting I: Financial

3

Fall, Spring, Summer.
ACCT 202Principles of Accounting II: Managerial

3

Fall, Spring, Summer.
CIS 252Introduction to Information Systems

4

Fall, Spring, Summer
ECON 214Principles of Microeconomics

3

Fall, Spring, Summer.
ECON 215Principles of Macroeconomics

3

Fall, Spring, Summer.
FIN 301Financial Management

4

Fall, Spring, Summer.
MGT 201WFoundations of Management

4

Fall, Spring, Summer.
MGT 249Business Statistics II

4

Fall, Spring, Summer.
MGT 322WOrganizational Behavior

4

Fall, Spring, Summer.
MGT 341WBusiness, Government, and Society

4

Fall, Spring, Summer.
MGT 348WOperations Management

4

Fall, Spring, Summer.
MKT 201WIntroduction to Marketing

4

Fall, Spring, Summer.
MKT 215WMarketing Creativity

4

Fall, Spring.
MKT 333Market Research

4

Fall, Spring.
MKT 334WConsumer Behavior

4

Fall, Spring.
MKT 462WStrategic Marketing Management

4

As needed.
TWO ADDITIONAL COURSES in marketing at the 300-level or above.

8

Cognates

CourseTitleCreditsOffered
MATH 177Quantitative Business Analysis I

4

Fall, Spring, Summer.
MATH 248Business Statistics I

4

Fall, Spring, Summer.

Note: MATH 177 fulfills the Mathematics category of General Education and MATH 248 fulfills the Advanced Quantitative Scientific Reasoning category of General Education.

Note: If CIS 251 has been taken, this satisfies the CIS 252 requirement..

Total Credit Hours: 76