Marketing B.S.

 

Course Requirements

Courses

Course	Title	Credits	Offered
ACCT 201	Principles of Accounting I: Financial	3	Fall, Spring, Summer.
ACCT 202	Principles of Accounting II: Managerial	3	Fall, Spring, Summer.
CIS 252	Introduction to Information Systems	4	Fall, Spring, Summer
ECON 214	Principles of Microeconomics	3	Fall, Spring, Summer.
ECON 215	Principles of Macroeconomics	3	Fall, Spring, Summer.
FIN 301	Financial Management	4	Fall, Spring, Summer.
MGT 201W	Foundations of Management	4	Fall, Spring, Summer.
MGT 249	Business Statistics II	4	Fall, Spring, Summer.
MGT 322	Organizational Behavior	4	Fall, Spring, Summer.
MGT 341W	Business, Government, and Society	4	Fall, Spring, Summer.
MGT 348	Operations Management	4	Fall, Spring, Summer.
MKT 201W	Introduction to Marketing	4	Fall, Spring, Summer.
MKT 215	Marketing Creativity	4	Fall, Spring.
MKT 333	Market Research	4	Fall, Spring.
MKT 334	Consumer Behavior	4	Fall, Spring.
MKT 462W	Strategic Marketing Management	4	As needed.
	TWO ADDITIONAL COURSES in marketing at the 300-level or above.	8

Cognates

Course	Title	Credits	Offered
MATH 177	Quantitative Business Analysis	4	Fall, Spring, Summer.
MATH 248	Business Statistics I	4	Fall, Spring, Summer.

Note: MATH 177 fulfills the Mathematics category of General Education and MATH 248 fulfills the Advanced Quantitative Scientific Reasoning category of General Education.

Note: If CIS 251 has been taken, this satisfies the CIS 252 requirement..

Total Credit Hours: 76